Contest Details

Interested in winning prizes and making movies that make a difference?

It’s as easy as 1-2-3!

  1. Come up with a winning video idea that’s focused on child poverty or bullying or senior isolation
  2. Make and submit a short video no longer than three minutes.
  3. Once videos are posted online get your friends and family to vote for your video!

Read the Official Rules and FAQs for more details.

View the Inspiration and Video Making Ideas pages to help get you started.

Tips on making a winning video:

  • Be well aligned with one of United Way’s issue areas– child poverty, bullying or senior isolation
  • Have a clear message
  • Tell a compelling story
  • Be authentic
  • Be mindful and respectful of sensitive and controversial issues
  • Inspire compassion/empathy (could be in a sad or a humorous way)
  • Motivate the audience to care
  • Motivate the audience to act: share the film with others, visit United Way’s website or learn more
  • Be creative and original
  • Maintain audience attention throughout
  • Have a high production quality
  • Use of sound, music, acting or subjects in a way that enhances and complements the film